Zeno's Bar & Grill
Tuesday, October 18, 2005
Taking Moving Pictures to the Next Limit
And winning the award in the Media Format Designed for the Shortest Attention Span Category: Mobisodes - The new one minute series episodes designed to be downloaded onto mobile phones. Intriguing idea, but the name they’ve chosen for this format seems a bit clunky. I’m sure somebody paid for a fortune in marketing research, but couldn’t they have called them something a little more fun and creative, like “microminiseries”?
--Melanie & Kelly
